Redesigning the Culture of Wellness

Designing Equity.

My name is Jacquelyn Ogorchukwu Iyamah. I am a designer, storyteller and educator. I have a B.A. in Social Welfare from UC Berkeley, where my focus was on ensuring equity for marginalized communities. I also have an M.S. in UX Design from the University of Baltimore. Both my degrees place me at the intersection to design for equity and inclusion.

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Designing for equity and inclusion is about creating a new culture that rethinks how we hire people, how we move through design processes, and thus how we build innovative solutions.

allay.

For my thesis, I designed an online therapy platform that connects Black, Indigenous and people of color (BIPOC) to therapists of color. My research shows that there are several barriers that prevent BIPOC from getting therapy. allay is designed to reduce these barriers.

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WHAT I DO

Foster an Equitable Design Culture in Teams

Lead Equitable Marketing, Content and Branding Strategies

Provide Thought Leadership on Equitable Design

Partake in Panels & Talks about Designing for Equity

Brand Partnerships about Creativity, Equity or Inclusion

HOW I DO IT ◒

Through my degrees, I have training in Critical Race Theory, social science and design thinking. When we combine these schools of thought, we can design innovative solutions to dismantle inequality.